JURY
News Details
17
2024
-
01
The company’s trademark has been included in the national first batch of the “Thousand Enterprises, Hundred Cities” initiative to enhance trademark and brand value.
Recently, the National Intellectual Property Administration announced the first batch of the “Thousand Enterprises, Hundred Cities” initiative to enhance trademark and brand value, and the company’s trademark and brand were included on the list.
In May 2023, the National Intellectual Property Administration issued the “Thousand Enterprises, Hundred Cities” Action Plan for Enhancing Trademark and Brand Value (2023–2025), which aims to guide and support enterprises in strengthening their trademark and brand development through targeted initiatives such as enhancing enterprise trademark and brand value, establishing regional hubs of trademark and brand excellence, and providing guidance on trademark and brand‑building services. The plan seeks to cultivate model cases of trademark and brand value enhancement among “one thousand enterprises with one thousand trademarks,” create high‑ground platforms for regional brand development under the “one hundred cities, one hundred products” initiative, and elevate the professional capabilities and service standards of trademark and brand guidance stations.
As a nationally recognized enterprise with intellectual property strengths, Jiuri New Materials has, since its establishment in 1998, consistently pursued a brand‑driven development strategy, placing great emphasis on the protection and effective utilization of intellectual property. The company has established a comprehensive trademark and brand‑management framework. In 2007, it obtained its first registered trademark; in 2014 and 2015, it was consecutively awarded two “Tianjin Famous Trademarks”; in 2021, it was designated as a key internationally‑oriented independent brand receiving focused support from Tianjin; and in 2022, it was certified as a National Intellectual Property Advantage Enterprise. As of the end of 2023, the company and its subsidiaries collectively hold 112 domestically registered trademarks and 20 overseas‑registered trademarks.
This selection marks a new milestone in the company’s brand awareness and reputation. Taking this as an opportunity, the company will accelerate the implementation of its trademark‑brand strategy, strengthen the management of trademark‑brand applications, enhance trademark‑brand value, and drive high‑quality enterprise development, thereby helping Jiuri to achieve dual‑track progress in both the photocurable materials and semiconductor industries at an early date.
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Website:http://www.jiuri.com.cn/
Add: 3rd, 5th and 6th Floor, Gate 2, Building C, Zhihuishan, No.1 Gonghua Road, Huayuan New Technology Industrial Park, Tianjin, China 300384
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